Yamaha has been a strong brand in the global two-wheeler segment. The popular event 'Yamaha Fascino Miss Diva Universe 2014 pageant' has now been kicked-off as a television series. The show with 15 finalists will run up to Nine episodes loaded with drama, surprises and twists. Sonam Kapoor, popular actress and youth style icon had an interactive session with the girls before they begin their journey in the show. Sonam said, “I'm excited to set the tone for this series where these beautiful girls are being groomed and taught the importance of personality, talent, attitude, intelligence and individuality. The show is going to give them great exposure. May the best one win and get us a crown home!"
The nine episode series shall be loaded with full of drama, surprises, twists at the challenges. The 15 girls shall be mentored by Lara Dutta, Actress and Miss Universe 2000, over next two weeks. The first episode went live yesterday on Zee Cafe channel at 8.30pm IST. The episode featured unveiling of participants at Sundowner at Palladium Ballroom and Terrace Garden, an event organized by Sunburn. The crowd featuring directors, style icons, actors, and popular figures from the social circuit were entertained to feet tapping music by DJs Nina-Malika, Julia Bliss and DJ Willy. The event's style partner is Myntra, whereas title sponsor is Yamaha Fascino. Repeat for the same can been seen on Zoom channel at 11.30 PM.