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      Skoda Auto launches new If You Drink, We Drive initiative

      CarTrade Editorial Team

      CarTrade Editorial Team

      The Volkswagen Group owned, Skoda Auto India, has launched a new limited period initiative called ‘If You Drink, We Drive’ devised to provide value added services to their buyers as well as inculcate awareness about driving in a safe and responsible manner.

      The program has been chalked out only for the proud Skoda car owners in Mumbai and under the program, the automaker will be providing chauffeur services for home drop for the customers who intend to return home after enjoying parties, IPL matches and get-togethers at pubs, restaurants and clubs. Skoda has announced that this exclusive Mumbai program will commence from 27th April to 27th May this year.

      Mr. Kamal Basu, Marketing Head, Skoda Auto India, was quoted as saying, "Safety is one of our core philosophies; spreading awareness about safe driving has been of utmost importance to us. ŠKODA's 'If You Drink, We Drive' program is an extension of this endeavor to promote safe and responsible driving amongst ŠKODA owners, without them having to miss out on the fun element of watching the games."

      ‘If You Drink, We Drive’ initiative will be made available to those Skoda customers who drive off to their respective venues in their Skoda cars. Skoda has ensured that the chauffeur service will be provided after strict verification procedure.

      The program is directed to emphasis the customer focus quotient followed by the automaker and at the same time provides its existing buyers with the home drop Chauffeur service in the luxury of their own Skoda. The Mumbai based Skoda customers situated anywhere within the city can dial +91- 9167244678 or +91-9167244725 to access the service.

      Skoda