Toyota marks its presence in India as Toyota Kirloskar Motors and holds a strong presence in the SUV and sedan segment with models like Toyota Innova, Toyota Corolla and Toyota Camry. It also launched premium SUV model Toyota Fortuner. However, Toyota still needs to generate volume sales figure in India.
Toyota is planning to introduce its hatchback model Etios in India. The car will be powered by both petrol and diesel engines when it is launched later this year. The model is expected to be priced below $10,000 or Rs. 4.65 lakh. The car will be sold in emerging markets like Brazil, India and Russia. Toyota will begin production in India by end of 2010 and in Brazil production will commence sometime in 2011.
Apart from its small car model, Toyota will also showcase its hybrid model Prius at the Delhi Auto Expo. It will feature both hatchback and sedan model of the car which will be in line with the theme of its pavilion “Quality Revolution” highlighting environmentally friendly technology.
Toyota is planning a product extravaganza at the Delhi Auto expo where it will display total 14 models including production vehicles and concept models.
