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      Yamaha plans of further strengthening its brand in India this year

      Nikhil Puthran

      Nikhil Puthran

      Yamaha has been well known in the country as the maker of performance oriented bikemaker in the country. Hiroyuki Yanagi, the President and CEO of Yamaha Motor Company has come with a positive new years message for its shareholders. The company is all geared up to set up new two-wheeler plant in India. Yanagi is also positive about India operations as he believes that Indian could likely be Yamaha's largest market in the world by 2018.

      Yamaha plans of further strengthening its brand in India this year
      Yamaha plans of further strengthening its brand in India this year
       

      Speaking more on the occasion, Hiroyuki Yanagi said, “While honing our core high-performance, lightweight, fuel-efficient and compact technologies, we strive to give shape to our passion to exceed customer expectations by blending logic and emotion in our products. We will further incorporate shapes and quality which create an alluring presence, fascinating our customers while expressing and developing refined dynamism. These four aspects of the unique style of Yamaha will be translated into specific words, and those words then converted into technology, products, and the way we do our work. On the sales front, employees are taking the attitude of not simply repeating past ways, but working diligently to levels above and beyond everyone’s expectations, maximizing the fruits of their passion.”

      Source: HBL

      Yamaha