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Toyota sales decline by 15.6 per cent in November 2015

Toyota sales decline by 15.6 per cent in November 2015
Nikhil Puthran Nikhil Puthran Wednesday 02 December 2015, 12:54 PM

Toyota Kirloskar Motor (TKM) sold 10,278 cars in India in November 2015. In comparison to the 12,175 vehicles sold in the same period last year, the company shows a drop in domestic sales of 15.6 per cent.

Despite the drop in sales for the month of November, the company has reported a seven per cent hike in sales from January to November 2015 as compared to the corresponding period in 2014. TKM managed to sell 1,29,373 vehicles in India from January to November 2015, in comparison to 1,21,038 units that they sold in the same period last year.

The Etios series of cars that were exported summed up to a total of 1,110 vehicles in November 2015 as against 1,959 units in the same month last year.

N Raja, Director and Senior Vice-President, sales and marketing, said, "As we move towards the end of the year, we witnessed a growth of seven per cent in our sales from January to November 2015 when compared to the same period last year. The Etios series has also clocked a cumulative growth of nine percent from January to November 2015 when compared to the same period last year. We would like to extend our gratitude to our loyal customers for their overwhelming response towards the new Liva introduced during the festive season; likewise the sale of Camry continues to grow with over 1,000 units of the model already sold this year. The success of each of these products has attributed to our cumulative growth this month."

TKM has managed a decent sales figure despite the slight decline in sales. Apart from improving their dealer and service network, the manufacturer is also organising several activities as a part of its enhancement of customer satisfaction initiative. The latest activity is the online sales of spare parts in India, where the company started supplying spare parts to customers through the web.

 

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