The popularity of shows airing on Colors channel is quite high at the moment. Since its launch a few years back, Colors has given big channels like Star Plus, Zee TV and Sony a run for their money. Some of the most popular shows featuring on this channel are Balika Vadhu, Uttaran, Bigg Boss and Comedy Nights with Kapil. Another series steadily moving ahead in the race for TRPs is 24, which stars Bollywood actor Anil Kapoor. It is an Indian version of an international TV series by the same name. Kapoor was a part of the international show, which starred Hollywood actor Kiefer Sutherland in the lead role. 24 is an action packed extravaganza that has a fast-paced screenplay, gripping plot and several seasoned actors. Apart from all this, there is one more thing that has grabbed the attention of viewers, the Tata Safari Storme Sports Utility Vehicle (SUV), which is driven by Jai Singh Rathod, the character played by Anil Kapoor.
Tata Motors, one of India's largest automobile manufacturers, is the sponsor of this TV series. It is among the most popular brands in the country and has been associated with other events in the past as well. According to sources, the Indian firm believes that 24 is an ideal show to depict the prowess of its vehicles since this show involves a number of action sequences and car driving scenes. The ploy of Anil Kapoor driving Safari Storme has worked out really well for both show and Tata Motors.
Jai Singh Rathod, the protagonist, is a strong and resilient man, and the same characteristics are projected by his car as well. According to company officials, sequences in the show are suitable for projecting the power, performance, manoeuvrability and styling of Tata Safari Storme. In the episodes that have aired till now, there have been numerous sequences in which Anil Kapoor has been seen driving this muscular SUV. With an aim to promote 24 series, the actor recently made a visit to a manufacturing facility of Tata Motors in Pune. It is here that company gifted a special edition version of Safari Storme, which, according to sources, was specially made for Jai Singh Rathod, the character.
Safari, along with Indica, can be easily called as the most successful model from Tata Motors. In fact, it has gone on to become an iconic car that has a dedicated following in the country. Tata Safari Storme is a bold and muscular looking SUV with solid exteriors and plush interiors. The sheer size and masculinity of this model ensure that it has an intimidating road presence. It has a bold front grille featuring the brand logo at centre and edgy headlamps on its flanks. This SUV comes in several colour options, like Urban Bronze, Sardinia Red, Pearl White, Pearl Champagne, Astern Black and Arctic Silver. Ideal for the long run, this car features plush interiors with ample space and superior comfort levels. Other highlights of interiors include an Alpine entertainment system and dual air conditioning system with a roof mounted blower.
However, it is the engine that overshadows everything else in this car. Tata Safari Storme runs on 2.2-litre diesel engine that delivers an output of around 138 bhp and peak torque of 320 Nm. The Variable Turbine Technology (VTT) helps in producing enhanced air density when the engine is at a low speed. This technology enhances power, fuel efficiency and burning levels. Power and torque are improved by the electronically controlled fuel injection system. Safety is an important part of any car and Safari Storme does not disappoint in this aspect as well. Anti-lock Braking System (ABS), crumple zone, side impact beams and ventilated brakes with Electronic Brake-force Distribution (EBD) are safety highlights of this car.
