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Skoda India aims for new product launch every year

Skoda India aims for new product launch every year
Desirazu Venkat Desirazu Venkat Wednesday 27 January 2016, 15:37 PM

Skoda India is on a roll to reinvent itself and will launch new products every fiscal over the next few years. The automaker had been rather silent over the last two years and has termed this period as a time of consolidation for the brand.

Reports suggest that the automaker, during this period, worked on improving issues with its products and servicing. The company will begin its refreshed innings with the all-new Superb which will be launched by the end of this fiscal.

At the lower end of the spectrum, the company is likely to introduce a product under the Rapid which we suspect maybe its version of VW’s upcoming Ameo compact sedan. Given the increase in demand for premium hatchbacks, it is also expected to bring the Fabia hatchback but at a much later date. The company is however not expected to expand its outlets and will instead focus on strengthening its current setup and may look to expand only once it has completed its current objectives.

Photo: NetCarShow

Source: ET


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