Mercedes-Benz has further strengthened its presence in the Indian market with the inauguration of first 3S dealership in Mysore. The new facility has been set up at a cost of 6 crore and is spread across 33,960 sq. ft. that can display five cars and has five bays dedicated for maintenance and repair.
Speaking about the new facility, Roland Folger, Managing Director and CEO, Mercedes-Benz India said, “At Mercedes-Benz India, we strive to create new avenues of proximity with our distinguished customers across the country. We aim to provide the best customer experience by offering our discerning customers the best of our products and services. It is state-of-the-art facilities like Akshaya Motors, Mysore that helps us in pursuing our carefully curated ‘Go to Customer’ strategy and gives us a competitive edge. We are glad to have established partners like Akshaya Motors, who over the years have ensured a superlative customer experience in the market based on their deep understanding of the market and subsequent customer requirements. With this grand 3S luxury car dealership, we are deepening our commitment and providing ‘modern luxury’ in its truest form to our customers. With this launch, we further reinstate our commitment to extend our brand promise of ‘Best or nothing’ to our patrons in the region.”
The new facility was built in a span of 12 months and will be managed by 45 professionally trained staff. Speaking about the new facility, Dr. M.P. Shyam, Managing Director, Akshaya Motors said, “We are delighted with this opportunity to deepen our relationship with not only India’s but the world’s leading luxury car maker, Mercedes-Benz. South India has always been a key market for us and in recent years, Mysore has emerged as an important city in Karnataka. To our utmost pleasure, we will be providing a one stop luxury destination for Mysore, which is on the stipulated growth trajectory. The dealership, Akshaya Motors, is strategically located in the well-connected Hebbal Industrial area, which has the potential to serve not only the city of Mysore but also its suburbs and neighboring cities. With this convenient location and professionally trained staff backed by modern luxury and architecture, we assure a unique and world class brand experience of Mercedes-Benz to our discerning customers.”
Mercedes-Benz currently has 87 outlets in the country and is spread across 42 cities. Moving forward, the luxury brand aims to further expand in North Karnataka region.
