Hyundai Motor India Limited (HMIL), the country's largest exporter and second largest manufacturer of passenger cars, has registered a cumulative surge of 4.3 per cent in total vehicle sales during January 2013 on a Year-on-Year (YoY) basis. The South Korean auto major witnessed sales of 52,024 units last month, from both exports and the domestic car market. As per reports, Hyundai Motor India sold a total of 34,302 units in the Indian auto sector and exported 17,722 units overseas.
HMIL's segment-wise break-up for the cumulative sales recorded during January 2013 included 45,297 units sold in the A2 segment, in which the company retails its hatchback line up- Eon, Santro Xing, i10 and i20 models. Further, Hyundai Motor India sold 6,164 units of its Accent and Verna sedans in the A3 segment, while sales of its Elantra executive saloon stood at 488 units last month. The company sold 20 units of its luxury sedan Sonata in the A5 segment, along with 55 units of its Santa Fe premium Sports Utility Vehicle (SUV) in January 2013 in the Indian auto market.
Expressing his views on the latest January sales figures recorded by the company, Rakesh Srivastava, Vice President (VP), Sales and Marketing divisions, Hyundai Motor India, was quoted as saying, “The market was subdued on account of macro-economic factors. For Hyundai the year has started on a positive note with growth in its domestic and export sales. The change in price differential between petrol and diesel prices has increased interest in petrol cars, reflecting in the waiting period of models like Eon, i20 and Verna petrol. Marketing initiatives in the rural markets are bringing volume growth.”
At present, Hyundai Motor India has a total strength of 9 products in its fleet with one model in every prominent segment of the Indian auto sector. The company's product portfolio consists of Eon, Santro Xing, i10 and i20 models in its hatchback range, along with Accent, Verna Elantra and Sonata cars in its sedan range. Further, the Hyundai Santa Fe is pitched in the premium SUV segment of domestic car market.
