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      Honda inaugurates its 300th dealership in India

      Ninad Ambre

      Ninad Ambre

      Honda inaugurates its 300th dealership in India

      Honda has inaugurated its new dealership in Kochi in collaboration with Perfect Honda. This is the carmaker's 300th dealership in India that will cater to the demand of Honda customers in the coastal Kerala state.

      With this network expansion, Honda has extended its reach to 190 cities in our country. The new dealership is located at Aryabhangy Grande, Muttam in Thaikattukara, Kochi. It will provide services to its customers including sales, service and spare parts. The facility houses both a showroom and a workshop. The latter is equipped with facilities for body and paint related repairs, wheel alignment, wheel balancing and many other services. There is also the provision of Auto Terrace, which is Honda’s one-stop facility for Exchange and Pre-Owned Car Purchase and Honda Assure for all motor insurance requirements.

      Yoichiro Ueno, President and CEO, Honda Cars India said, "We are delighted to reach the milestone of 300 dealers in India. Network expansion is a critical part of enhancing the customer experience with brand Honda as we make deeper inroads in the country. For a company to grow, it is essential that the touch-points for consumers increase. The dealerships are the most significant and important touch-points. In order to realize the potential of the market by moving closer to our customers, we are not only ensuring access to our customers but also providing them with best-in-class services across all our dealerships."

      Honda had achieved the milestone of opening 200 dealerships in India in November 2014. So, in about 20 months, the carmaker has added approximately five facilities per month, showing their fast approach towards enhancing customer experience.