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Honda BR-V pre-launch campaign kicks off

Honda BR-V pre-launch campaign kicks off
Omkar Thakur Omkar Thakur Wednesday 06 April 2016, 18:49 PM

Honda BR-V is expected to launch in the coming month and Honda has kicked off its’ pre-launch marketing programme. Strung together with the hashtag ‘WhereNextWithBRV’, the campaign will take you through the 20 day journey the SUV has embarked upon. The Honda BR-V will travel for the next twenty days across the country to try and showcase the versatility of the car.

The butch looking SUV gets a decked up front fascia sporting a wide chrome grille, projector headlamps, a large air dam, round fog lamps and chiselled bumpers. The aggressive presence is further increased by the large alloy wheels and high roof rails. The rear sports wrap-around tail lamps that extend under the wind screen. The Honda BR-V will be powered by the 1.5-litre, four-cylinder, i-VTEC mill with the availability of a six-speed manual and a CVT transmission. There will also be the tried and tested 1.5-litre diesel mill from the Mobilio, which will come mated to only the six-speed manual gearbox.

The BR-V is based on the Mobilio platform and the production of the MPV has already been stopped to build BR-V stocks prior to its launch. The updates of the campaign will be shared across social media from the official Honda accounts and can also be tracked on the dedicated website for the BR-V (www.hondacarindia.com/BRV).

 

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