Fiat Group Automobiles India Private Limited (FGAIPL), the fully owned subsidiary of Fiat Chrysler Automobiles displayed Linea facelift, Abarth 500 and Avventura CUV at the 12th Auto Expo 2014 in Delhi.
The Avventura is a Contemporary Utility Vehicle concept (CUV) which has been designed for the ones living an active lifestyle. The Avventura is a macho and tough version of the Punto and with its aggressive styling and rugged interiors; the Avventura can be perfectly fit between the hatchback-SUV space. This cross over is still at its concept stage and will also make it to production in future.
Cross Polo and recently launched Etios Cross are some of the crossover vehicles offered in this segment. The Avventura will be an addition but then Fiat seems to have taken more efforts on this because the design looks inspired from the Punto however it has its own share of differences. The front bumpers get massive bash plates and even the running board on side has matte plastic cladding. It gets a spare tyre mounted on the rear tail gate which distinguishes it from others.
Even inside the Avventura packs on loads of adventure accessories which include a compass, racing styled seats and body color stitched leather. The roof rail on top also gets a rack to hook cycles which were displayed on the concept.
Talking about the showcased vehicles at the Auto Expo 2014, Mr. Nagesh Basavanhalli, President and Managing Director, FIAT Chrysler Automobiles India Operations, said, “The introduction of new products for the Indian market is in line with our long term strategy, which puts us in a strong position to penetrate the market. Today we showcase some of our key products from our future Fiat and Abarth portfolio for India. We are proud to present Avventura CUV (Contemporary Urban Vehicle) first to the Indian market.”
“The second key product from the fiat brand is the New Linea, which further strengthens the existing mid-size sedan segment. We are also proud to announce the launch of the Abarth brand in India – our racing-performance lineage brand and showcase the Abarth 500 – the flagship product of the Abarth brand worldwide. India is one of the most strategic markets for the FIAT Chrysler group and we are committed to provide the best in class technology in automobiles and service. Opening 100 exclusive dealership across the country, in a span of one year is a testament to this commitment.”
