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Festive offers and hefty discounts offered by carmakers in India

Festive offers and hefty discounts offered by carmakers in India
Nikhil Puthran Nikhil Puthran Monday 12 October 2015, 11:31 AM

With festive season round the corner, major car manufacturers including Maruti Suzuki India, Hyundai Motor and Tata Motors are offering various schemes, including discounts of up to Rs.37,000 to push up sales. Market leader Maruti Suzuki India (MSI) is offering cash discounts, ranging from Rs.5,000 on its hatchback Celerio to Rs.35,000 on entry level Alto800.

Besides, the carmaker is giving discounts on other models including Wagon R, Stingray and Dzire but no such offers are on recent launches like Ciaz. “Customers are already responding very positively to our current sales promotion schemes and booking is seeing an uptrend. For the forthcoming festive season the excitement has begun,” MSI Executive Director (M&S), RS Kalsi told PTI.

The company has already introduced six festive and limited editions such as Alto 800 Onam edition, WagonR Avance, Swift Glory, Alto K10 Urbano, he added. “Many more festive models are in pipeline including automatic and SHVS (Hybrid). And of course, we will soon bring the premium hatchback Baleno to the Indian customers. Bookings for Baleno are due to open next week, after we share the information about the car,” Mr. Kalsi said. Rival Hyundai Motor is offering the maximum discount of Rs.37,000 on its entry level model Eon, followed by i10 and Grand i10 (Rs .7,000 each). The carmaker is also offering discount of up to Rs.28,000 on compact sedan Xcent and Rs.15,000 off on mid-size sedan Verna. There are no discounts on high selling models i20 and recently launched compact sports utility vehicle Creta.

General Motors is offering exchange bonus of Rs.20,000 on Beat and Rs.30,000 exchange bonus on Cruze. It is further giving off on other models like Sail (hatchback and sedan), multi-purpose vehicle Enjoy and Tavera. “This is a great time to purchase Chevrolet cars, as customers will get the best value for their money along with complete piece of mind giving them a truly satisfying ownership experience,” General Motors India, President and Managing Director, Arvind Saxena said.

Japanese car maker Nissan is also offering discounts adding up to Rs.25,000 on Datsun GO+ for orders booked in the month of October. It is also giving benefit worth Rs.22,000 on Datsun Go. “We are celebrating this festive season by offering special benefits to our customers and an attractively priced Datsun line-up for the Indian customers,” Nissan Motor India, Managing Director Arun Malhotra said.

Another Japanese carmaker Honda is also offering benefits of up to Rs.47,000 on its compact sedan Amaze and multi-purpose vehicle Mobilio. In addition, Tata Motors is introducing a special festive season offer under which customers buying Tata cars between October 1 and November 15, stand a chance to win a minimum cash back of Rs.2,000 going up to Rs.50,000.

The auto major is also looking to launch celebration editions of various models including Bolt, GenX Nano range and Safari Storme, beginning October 13. This range will be on sale till November 15, 2015. The company would also introduce Indigo model with special celebration kit and Zest celebration edition as part of the scheme.

 

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