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BMW to hike their car prices by two per cent on April 1

BMW to hike their car prices by two per cent on April 1
Ninad Ambre Ninad Ambre Thursday 16 March 2017, 23:49 PM

BMW India has announced that the prices of all their car models will see an upward revision by two per cent from April 1, 2017. These includes cars sold under both the BMW and MINI brands.

The new financial year will bring in this price hike given that the company has seen an increase in input and operational costs. It will be applicable to both, CBU as well as CKD models. Many companies have already raised the prices of their products since the new year in order to compensate for the huge costs they have to bear due to ever rising expenses. So in a way the impact of operational costs is being passed on to the consumers.

Vikram Pawah, President, BMW Group India said, "BMW India has been in the forefront of providing sheer driving pleasure to the Indian customers by introducing innovative products, building world-class dealerships and offering state-of-the-art services ahead of its time. In today’s economic conditions, to maintain our exceptional brand positioning and continue offering a distinct value proposition to our premium clientele, we have decided to marginally revise the prices of the BMW and MINI product portfolio."

 

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